Opinion Leader

Opinion Leader is the full service strategic insight agency within the Chime Insight and Engagement Group. Our core aim is to make a difference to the way our clients deliver their products, services or experiences. Our people bring a combination of leading research skills with the ability to understand business issues.

We are experts in both qualitative and quantitative research methods. Our core specialist propositions include Customer Experience, Communications, Brand & Reputation, Policy & Regulation and Internal Engagement

MRS membership: Company Partner

Senior Contacts:

Pam Armstrong (Managing Director)

Crispin Beale (Chief Executive)

Neil Samson (Research Director )

Breakdown of Personnel: Admin/Support staff 5, Executive/Research staff 25, Non-research 4, Field managers/supervisors 2

Total Number of Employees: 21 to 50


5th Floor, Holborn Gate
26 Southampton Buildings

Tel: +44 (0)20 7861 3080
Fax: +44 (0)20 7861 3081
Email: enquiries@opinionleader.co.uk
Establishment date: 1992