What type of buyer are you?

  • An Insight Director looking for a new specialist research partner? 
  • A Marketer commissioning some critical research to help you better understand your customers? 
  • A Procurement professional ensuring that suppliers are compliant with industry standards?

What are the risks when engaging with a new supplier ? 

  • PERSONAL DATA -  Does your supplier handle personal data ethically and follow the latest requirements including  General Data Protection Regulation (GDPR)? Is your supplier following data best practice by being  Fair Data accredited?
  • CODE OF CONDUCT - Does your supplier follow strict protocols in terms of how it engages with participants ensuring that it is legally and ethically compliant?
  • PROFESSIONALISM - Does your supplier ensure that its staff are at the cutting edge of the research profession and committed to delivering the best client service?  
  • FAIR DATA – Is your supplier following data best practice by being Fair Data accredited?
  • Is your supplier recognised for excellence by the research sector? Have they won any awards?
  • Do you require your suppliers to be certified to formal research standards such as ISO 20252 (the research standards) or IQCS (the data collection standard)?
  • Do you require your suppliers to be certified with broader quality standards such as ISO 27001 for information security?

This guide is your trusted source of research suppliers.

  • The Research Buyer's Guide is the only UK and Ireland directory of professionally accredited research providers and viewing facilities. All organisations included in the Guide employ at least one member of the Market Research Society and adhere to the MRS Code of Conduct. All providers included in the Guide conform to the highest industry professional standards.

  • The Market Research Society has been helping businesses find their perfect research partners through a directory since 1955, and today the Research Buyer’s Guide remains the UK's most trusted resource for buyers of research services.

Buying a copy of the Research Buyer’s Guide directory

As well as using this website you can order a print version of the Research Buyer’s Guide (UK & Ireland) which are available for £80 (+ p&p: £6.90 UK; £15 Europe, ROW). To order a copy please email rbg@mrs.org.uk

The Research Buyer’s Guide is published in print and online by:
The Market Research Society, 15 Northburgh Street, London EC1V 0JR
+44 (0)20 7490 4911, rbg@mrs.org.uk, www.mrs.org.uk.